Boat Sales

450 Ridge Marina Rd Alexander City AL 35010
2/6/2020

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Position Description

Position Description
Essential duties and responsibilities
Customer/Community Relationship:
Participate in creating and executing a forward-looking, detailed plan for events and time spent with customers on their lakes that will generate revenue, Actively reach out to, and connect with as many customers as possible in the community and surrounding communities
Listen to , and actively engage with customers in order to find solutions that meet their specific watersports needs
Be available and responsive to customers at all times of the week or day
SALES/SALES PREPARATION
Sell boats!
Ensure monthly/annual sales goals ( revenue and margin) are met or exceeded
Maintain accurate customer lead list and record all interactions with customers
Maintain accurate boat inventory in Dealership Advantage, including quality photos of boat inventory
Ensure all boat inventory is accurately updated online
Provide weekly lead updates to the Sales Manager
Participate in the ordering and scheduling of new boat inventory
Keep the boat sales lot and displayed inventory clean and organized
Work extended hours in the busy season (March- September)
Write complete and accurate sales contracts, explain them to the customer, obtain signatures and file in a timely and accurate manner
Perform a trade in evaluation: assign an accurate value to the boat and process a used boat trade
Be aware of competitors and keep friendly competition - prove to the customer why we deserve them as a customer
Stay connected with what is going on in the boat-watersport industry (events, contests, pro rider news) and passionately share this info with customers to generate interest in what we are selling
Engage with service and pro shop customers to create leads for boat sales
Work side by side with the service and pro shop department - brainstorm how the departments can work together and introduce all customers to all departments
Upsell the service and pro shop department with each boat sale
Other tasks as requested by supervisor